Video Advertising Is Growing!

Video advertising is becoming increasingly popular as more people turn to online videos for entertainment. This trend has been difficult on the advertising industry, but it seems like things are finally turning around with an increase in video spend and popularity among viewers overall thanks largely due this new focus by advertisers who want their message delivered straight into homes through content tailored just them–not banners or other interruptions.

In the first half of 2017, advertisers spent $921million on video ads – a 46% year-on growth. This is because more people are watching online videos than banner advertisements for the very first time ever!